About BMCR
That's 'BMCR', not 'BMC'. We are not a bike brand.
Adelaide's best-kept bicycle secret
Pete Hague
Pete has been working in bike shops since he was 14 (and rebuilding bikes since he was 5).
Realising that Adelaide lacked a dedicated premier servicing centre where cyclists could feel confident that their bikes were being expertly looked after, Pete launched BMCR in November 2004.
Pete’s mechanical skills quickly built a cult following; within three weeks of BMCR opening, the workshop was completely booked out, and it's been that way ever since.
When he's not in the workshop, Pete enjoys hitting the trails or hills on his own bikes.
He is also extremely fond of wine and cheese.
Lia Weston
After a previous life in hospitality and sports publishing, Lia joined BMCR in July 2007.
In addition to front of house duties, Lia looks after BMCR's customer service, admin, and marketing (though she will change a tube if you ask her nicely).
She is also the author of three published novels with Simon & Schuster and Pan Macmillan. If your local bookshop doesn't have them, BMCR does!
Lia is extremely fond of snaffling Pete's wine and cheese.
Andrew Field
In September 2009, BMCR was delighted to welcome Andrew Field as its second mechanic.
Andrew brings BMCR another 20 years of bicycle industry mechanical experience, a Zen-like calm, and an obsession with hummus and vanilla slice (though not together).
Andrew can also be found racing at the AMTBC series as well as taking on adventures such as the Cape Epic, because he's hard-core. And kind of a masochist.
Chris Webb
In November 2020, BMCR welcomed a third mechanic to the team: Chris Webb!
Chris has been in the bicycle industry since 1989, and ran his own shop (Byron Bay Bicycles) for 20 years, doing sales and service work as well as running MTB tours. He has competed successfully in down-hill and cross-country races, and also sponsored a XC and downhill team through the shop. Chris also helped develop and teach a Cert. 111 course in bike mechanics with NSW's Automotive Traders Association.
After relocating to SA in 2013, he managed to find time to finish two arts degrees. When he's not on the tools in the workshop, Chris continues to work at his art practice.
