That's 'BMCR', not 'BMC'. We are not a bike brand.
Adelaide's best-kept bicycle secret
Pete has been working in bike shops since he was 14 (and rebuilding bikes since he was 5).
Realising that Adelaide lacked a dedicated premier servicing centre where cyclists could feel confident that their bikes were being expertly looked after, Pete launched BMCR in November 2004.
Pete’s mechanical skills quickly built a cult following; within three weeks of BMCR opening, the workshop was completely booked out, and it's been that way ever since.
When he's not in the workshop, Pete enjoys hitting the trails or hills on his own bikes.
He is also extremely fond of wine and cheese.
After a previous life in hospitality and sports publishing, Lia joined BMCR in July 2007.
In addition to front of house duties, Lia looks after BMCR's customer service, admin, and marketing (though she will change a tube if you ask her nicely).
She is also the author of three published novels with Simon & Schuster and Pan Macmillan. If your local bookshop doesn't have them, BMCR does!
Lia is extremely fond of snaffling Pete's wine and cheese.
Just wanted to say how much better my bike is now that you fixed it. I really appreciate the wonderful service you provide (rain and shine). I love riding my bike and your service just makes riding even more enjoyable, so smooth. Thank you yet again. Amazing same-day service also appreciated.Brigitte Sloot